2024
Nike Run Club App
B2C
Health & Fitness
iOS
The Nike Run Club App has everything you need to start running, keep running, and enjoy running more. Need a coach to keep pace or a friend to keep you company? Want to track your stats so you can track the scenery? Want to share your location with your loved ones while out on a run? Even if you don’t feel like running today, NRC has training tips to help you get ready for tomorrow. Start whenever and wherever you want.
Timeline
8 Weeks
My Role
Sr. Product Designer
Team
1 Researcher, 2 Product Managers, 1 Data Analyst
Situation
Runners struggled to stay consistent, motivated, and engaged with their fitness goals.
Task
Create an intuitive, motivating running experience that encourages users to build lasting habits.
Action
Simplified run tracking, personalized coaching, goal setting, and progress visualization.
Result
A more engaging running experience designed to improve motivation, consistency, and long-term retention.
We Keep Track of the Details
NRC pays attention to your pace, location, distance, elevation, heart rate, and mile splits — so you can pay attention to the scenery.
Share Your Run Location
Share your run live and keep your friends and family running alongside you. This new community feature allows you to share your run location with any of your contacts so they see your real-time location. Once you’ve finished your run, you can send your loved ones another message to let them know you made it back safely.
Challenge Yourself, Challenge Each Other
Running is just better with a crew. Create Challenges like, “Let’s all run three miles by Tuesday!” — and share them with friends, family, classmates, and coworkers. Join a Community Challenge and run for a bigger purpose, or just challenge yourself to a new monthly mileage goal.
Welcome to Your Starting Line
Getting ready for a race, or just getting out the door. We all start somewhere. Our coaches picked out all the right Guided Runs and training tips to help you meet your goal — and enjoy the journey along the way.
Made to Move
NRC and the Apple Watch Nike are your teammates for a better run. Get all the metrics and notifications you need, straight from your wrist.
